BLACKPINK is a South Korean girl group consisting of Jisoo, Jennie, Rosé, and Lisa. They are considered the "world's most famous girl group" and are also seen as the most internationally successful Korean girl group and the leading force of K-Pop. The group's style is related to the concept of "girl crush" in Korean pop music, exploring themes of confidence and female empowerment. BLACKPINK's music is mainly electronic dance music and pop music, with elements of hip-hop and trap music. In addition, they have also tried various musical styles in their records, including rhythm and blues, Arabic music, folk and rock. Jisoo explained in an interview with Rolling Stone that the members are "involved from the beginning" in their creative process: "It's like building blocks, adding this or that feeling we want" and "exchanging feedback." They also tend to use drops frequently in their songs, including dropping thumping bass before the chorus, as part of their unique sound. BLACKPINK's musical highlights are described as including an intense and bold rapping style, with the prevalence of powerful singing and avant-garde vocal styles. The group's name represents the concept they present, with the "black" side representing their Girl Crush image, while the "pink" side represents their more cute and colorful image. Their works usually revolve around themes of independence, female empowerment, dealing with breakups and dealing with toxic relationships, and romance that unfolds during the summer.